About Us

Jessi Rae Varnum



Jessi Rae Bridal is an upscale bridal boutique dedicated to offering a variety of wedding dresses and accessories. We are focused on telling each bride’s story through exemplifying personality and style.

Owner Jessi Rae Varnum fell in love with gowns while participating in pageants growing up.  Therefore her love for fashion was flamed when she accepted an internship in New York City.  While interning in New York she had the pleasure to work one on one with brides helping them find that perfect wedding dress.

The former Florida Strawberry Festival Queen decided that her dream of helping others and working in the fashion industry could become a reality. Jessi Rae graduated with a bachelor’s degree in business administration with a focus in marketing and public relations from Florida Southern College. With her goals in mind and a lot of prayer, Jessi Rae found the perfect place for her bridal boutique, nestled in downtown Plant City, Florida. 

We are proud to feature designers such as Robert Bullock, Justin Alexander and Desiree Hartsock to name a few. Click here to see more information about our designers. 



Let us bring your fairy tale to life. By booking an appointment we are able to give the one on one attention that you deserve to make your day special.